The Project:

Tottenham Hotspur Stadium is the first purpose-built NFL stadium outside of the US and is proud to host a minimum of two games per year over a 10-year partnership.

More than 120,000 spectators came through the gates over back-to-back weekends to watch the games and enjoy the activations.

Noba were approached by Wasserman, the sports marketing and talent management company, to provide connectivity for the NFL Welcome Zone at Tottenham Hotspur.

Our Solution:

The NFL London Games attract fans from throughout Europe and the USA and the Fan Zone enables them to take part in fun NFL activities and games along with enjoying some American style food. The NFL Welcome Zone creates a dedicated area for fans ahead of the match. This will include F&B vendors, fun photo opportunities, team areas and cheerleader performances to name but a few! The Noba team provided connectivity throughout the NFL Welcome Zone.